Cameron has the fully lived experience as a 25-year CEO in the AFL, of the Richmond, Melbourne, and Fremantle football clubs.
He is a legacy-focused leader who has bounced back from setbacks, taking on the sport’s most challenging leadership roles.
After leaving the world of high-performance sport, and with his personal mantra, “never forget how hard it is”, Cameron channeled his passion for teaching and developing leaders through designCEO. Working with individuals and organisations, Cameron teaches a system that is focused on high performance leadership habits to enable leaders to establish their daily practice of leadership excellence.
Over the past five years Cameron has mentored individuals, executives, and teams from Australia’s largest and smallest organisations. Cameron holds an MBA and Master of Marketing from the Melbourne Business School and has completed the Advanced Management Program (AMP) at the Harvard Business School. He is a Vincent Fairfax Fellow of the Centre of Ethical leadership at University of Melbourne and received his Coaching Certification from the Columbia Business School in New York.